We Are Product

So this, it seems, is what happens when I go out listening to Adam Curtis Spotify playlists on headphones:

“But maybe your real job is shopping…”

Sleepwalk through stock footage.  Life as
documentary.  Soundtrack of horror movie score:
ambient electronica, bubblegum nostalgia and
Nazi love songs.  Everything becomes
visual metaphor: blackbirds, barcodes and
birthday candles; Big Pharma pick & mix;
lipstick ritual; pigeon superstition; fraying flags
of fading empires; migratory patterns of
shopping trolleys; special offers; fantastic prizes.
Worker bees are vanishing – they all want to
be queens – and our hives overflow
with honey, but are empty and dead.  We got
infected with aspiration, with individualism.
Generically unique career consumers: remember
when you were more than your credit rating,
more than your demographic, more than your
market-driven self-diagnosis?

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